Sugarhouse Studios
Unit 4
19 Collett Road
SE16 4DJ

mail@sitraka.co.uk
+447530204568

Education

MA(RCA)
Design Interactions
Royal College of Art
London, UK
MA
Graphic Design Multimedia
ENSAD
Paris, France
BTS
Industrial Design
ENSAAMA Olivier-de-Serres
Paris, France
I was born in Madagascar and grew up in Paris, then moved to London in 2008 to study at the Royal College of Art, in the Design Interactions program.
I have been self-employed since 2006, first as a graphic and interaction designer before finding interests in speculative design and storytelling.
I now craft (future) narratives through designed artefacts, and use these as a form of storytelling to probe, question or excite. I use science as fuel to imagine new relationships between people and technology, whether it allows us to achieve something fantastic or perceive reality differently.

Teaching / Workshops

2016 to present
Sessional Lecturer and Thesis Tutor — Postgraduates
Ravensbourne
London, UK
2018
Visiting Artist — AIADO
School of the Art Institute of Chicago (SAIC)
Chicago, USA
2017
Workshop Facilitator
Ramdom, Default 17
Gagliano Del Capo, Puglia, Italy
2015 to 2017
Workshop Facilitator
VVFA: Fabricating Fictions, Space Art & Technology – The White Building
London, UK
2016
Visiting Lecturer
FHNW Institut Integrative Gestaltung, Masterstudio
Basel, Switzerland
Workshop Facilitator and Design Tutor
Coming Soon, School of Machines, Making and Make Believe with Casa Jasmina and Officine Arduino
Turin, Italy
2015
Workshop Facilitator and Design Tutor
Fabricating Empathy, School of Machines, Making and Make Believe
Berlin, Germany
CoLab — Art and Technology Residency
Space Studios – Art and Technology
London, UK
2013 to 2014
Visiting Lecturer
ENSCI les Ateliers with La Paillasse, Bio-hacker space
Paris, France
2013
Visiting Researcher (summer research residency)
Art Center College of Design
Pasadena, CA, USA

Exhibitions / Talks

2018
Very Very Far Away (VVFA) — Pop up radio
Sugarhouse Open Studios, London Design Festival
Sugarhouse Studios, London, UK
Very Very Far Away (VVFA) — World Building
Tate & Institute of Imagination, Imagine If Festival
Tate Britain, London, UK
2017
Very Very Far Away (VVFA) — Democratising Future Narratives
International Astronautical Congress, Space Culture Symposium
Adelaide Convention Centre, Adelaide, Australia
Very Very Far Away (VVFA) — pop up radio
Digital Design Weekend, London Design Festival
Victoria and Albert museum, London, UK
New Cultural Fictions
Fine Art Talk, London Festival of Architecture
StudioRCA, London, United Kingdom
2016
Reverse Archeology — Crafting Narratives through Designed Artefacts
Master Talk, Masterstudio
FHNW Institut Integrative Gestaltung, Basel, Switzerland
Crafting Narratives
Connected Devices, Design Fictions & Future Possibilities
Casa Jasmina / Officine Arduino, Turin, Italy
2015
Speculative Design (panelist)
Materials Unbound : Future Identities
Fashion Space Gallery, London, UK
Crafting Narratives
Resonate Festival
Kolarac, Belgrade, Serbia
2014
Time Conditioning
Digital Design Weekend, London Design Festival
Victoria and Albert museum, London, UK
Photon Shower
D&AD, Yellow Pencil Award
Battersea Evolution, London, UK
2013
Prophecy Program
This Happened
Victoria and Albert museum, London, UK
Prophecy Program
Media Design Practices — Summer Research Exhibition
Art Center College of Design, Pasadena, CA, USA
Prophecy Program
Artists in Laboratories, episode 39
Resonance FM, London, UK
Beam Me Down!
Dream Team, Saint Etienne Design Biennale
Cité du Design, Saint Etienne, France
2012
Fishdrop
Les Cascades de l’Infraréel, Les Commissaires Anonymes
XPO Gallery, Paris, France
Design and Speculations
Ampera Technology Week
KXFS, London, UK
Workers Helmets
Art Relay
KK Outlet, London, UK
Design and Speculations
Bodybuilding, Architectures for the Body – Surface Design Show
Business Design Centre, London, UK
2011
Time Conditioning — Enter the Bullet-Time
Design Faction, Lodz Design Festival
Lodz, Poland
Shocking
See Yourself Sensing
Work Gallery, London, UK
Fishdrop
Glitch Fiction, Paris Design Week
La Cité de la Mode et du Design, Paris, France
2010
Tangible Pixels
De l’Objet a la Ville, Venice Biennale of Architecture
Istituto Veneto di Scienze, Lettere ed Arti, Venice, Italy
Shocking
Impact! Cheltenham Science Festival
Montpellier Gardens, Cheltenham, UK
Shocking
Impact! Exhibition
Royal College of Art, London, UK
2009
Entre Deux
Code_Source, Festival de l’Affiche de Chaumont
Chaumont, France

Experience

2006 to present
Independent Designer
Sitraka.co.uk
London, UK
2010 to 2011
Researcher / Creative Technologist
Wieden and Kennedy
London, UK
July 2009 to Sept 2009
Interaction Designer
Philips Design Probes
Eindhoven, Netherlands
May 2007 to October 2007
Art Director
Studio Zero
Shanghai, China

Publications

2017
Very Very Far Away : From Dissemination to Anticipation—Democratising Future Narratives
Andrew Friend, Jasmin Blasco, Sitraka Rakotoniaina
International Astronautical Federation, Paris, France
Bridging Open Borders — V&A Digital Design Weekend 2017
Irini Papadimitriou, Andrew Prescott, Jon Rogers
Uniform Communications, London, UK
2014
Robot: Artificial Intelligence, Cybernetics and the Machine
Duncan McCorquodale
Blackdog Publishing, London, UK
Fictions & Anticipation
Sophie Demay
Etapes: 218, Paris, France
2011
See Yourself Sensing: Redefining Human Perception
Madeline Schwartzman
Blackdog Publishing, London, UK
2010
EPSRC Impact!
Kyoko Kakajima
Axis Magazine, Tokyo, Japan
2008
Grand cru 2008
Caroline Bouige
Etapes: 161, Paris, France